The Practicing Law Institute will be hosting a two-day seminar, "Advertising Law Institute 2013" on September 23-24, in Chicago. This seminar is designed for attorneys, in-house counsel, marketing executives and allied professionals who practice in the fields of contracts, advertising, media, communications, trademark and consumer protection law. Kirkland partner Jordan Mitchell Heinz will participate in the session, "That's Entertainment! Maximizing the Benefits of Branding" at 3:45 p.m. on September 23. The session will discuss the following:
- How to make sure your branded entertainment efforts comply with the existing regulatory framework
- Product placement and media integration in movies and television: Learn key provisions and terms to consider when negotiating deals
Please visit the website for more information.