Acritas Global Elite Law Firm Brand Index 2015
Acritas named Kirkland to its 2015 Global Elite Law Firm Brand Index. The annual list is based on data from 1,059 interviews with senior legal buyers in $1 billion+ revenue organizations across the world. Acritas examined how legal buyers select their firms and analyzed the firms winning - and losing - brand equity based on the first law firms to come to mind; the firms buyers feel most favorable towards; and the firms most considered for multi-jurisdictional deals and litigation across three or more countries.